MT Ranch Resources Branding
MT Ranch Resources LLC Founders, Twila and Michael, came to the Tori Mann Design team looking to achieve their goal of establishing brand identity for their new brand. We were honored they wanted to work with us to elevate their company’s identity. They're a feed and farm supply company located in Globe, Arizona.
Scope
— Identity System
— Brand Guidelines
— Typography, Color
Collateral: stickers and vehicle decals
Type & Color:
We selected color and type that felt unique compared to other western style brands. Something bold and professional. The MT Ranch Resources color palette is inspired by vintage town signs. Brothers, designed by John Downer, provides the unique, simple look for headlines. Inter, designed by Rasmus Andersson is utilized for body copy.